Hailed as Australia’s most prolifc gelato manufacturer, multi award winning Pure Gelato is one of our treasured long standing clients. Pure Gelato have steadily grown their delicious empire over the years and Spark have been there every step of the way. Managing the entire marketing and branding strategy, we have always looked at blending innovation and rich content into their online presence.
Project: Exhibition Display Design
With the launch of their new website for 2014/15, we focused on increasing and improving customer experience and user engagement. To achieve this we first of all introduced a dietary analyser that visitors can use to make their gelato orders based on a set of clever dietary filters. Google Maps is then utilised for a delivery search based on their postcode!
The new website also features an e-commerce solution for customised cake orders. Customers can easily build their favourite cake through a well designed and easy to use ordering process. Gift vouchers, gelato making classes and a wide variety of gelato related items are also available. All of this is possible through an order management and job ticketing system that Spark integrated into the main website.
A culmination of our innovative streak for Pure Gelato in 2014 was the build of an Android and iOS app mirroring the desktop online ordering facility. The app now delivers over 50% of their online orders! Gelato on the Go anyone?
Project: App Development
The consistent growth year after year has lead Pure Gelato to create division within its business to better deal with diferent segments of the market. We have recently created an entire website dedicated to their wholesale division, answering the needs of restaurants, cafes and hotels. At the same time a new Gelato Cart Hire website has been launched to specifcally service the corporate event and wedding markets.
Recipe Cards inspired by renowned Pastry Chef, Ana Polyviou were designed and printed for Point of Sale at Pure Gelato’s reseller stores such as Norton Street Grocer.
Project: Recipe Card Series
A Year of Celebration
The spark team have created the branding and celebration strategy for Pure Gelato’s 21st birthday celebration in 2015. Items included point of sale material, a new website for competition entries, printing scratch cards and promoting the campaign which has been executed in ACT and NSW. The final prize to be drawn in November 2015, is a Trip for 2 to Italy, all expenses paid!
Project: In-store Promotion
Other Web, Design, Marketing Projects
POS Flags, Pull up Banners, Product Labels
Integrated Google Apps for Business into their day to day operations
Search Engine Optimisation
Corporate Christmas Cards Design and Print
Brochures Design and Print
Business Stationery Design and Print
Invoices and Order Form Design and Print
Social Media Marketing
Wholesale Newsletters Design and Print
Website Service Arrangement
ProgramerCase Study Pure Gelato
Get in touch because
We guide and advise our clients on the best fit options.
We are a full service company with design, technology & marketing under one roof.
One point of contact with a professional who understands your business.
We are priced to suit small to mid sized businesses. More savings, more value.
WE SERVE THE FINEST COFFEE :)
You get up and running quickly because we get it right the first time.
11 Barclay Street
Marrickville NSW 2204
1300 799 858
Trading Hours Monday to Friday: 9am to 5pm Saturday: by appointment