Case Study

Tony Cant Real Estate

Solution Programming – putting control back into our client’s hands

When Newcastle's leading real estate agent approached Spark to design and develop a new website, we were thrilled!

Tony Cant Real Estate’s previous website had been provided as an
add on by the real estate management software vendor and as a
result provided limited flexibility in terms of content customisation
and marketing optimisation.

Without a moment to lose, Spark got straight to work and
developed a fast and lightweight component that used the
technology of an existing CMS to feed xml data from realestate.com
directly into the new Tony Cant website. An effective and
economical solution for what was a complex online problem.

web-grey  Project: www.tonycant.com.au

Spark also enabled the website to receive articles from a
specialist content provider via API. This platform has allowed us to
fully manage and implement more targeted marketing campaigns
for the agency. The open framework makes it easy to respond to the
needs of the customer by easily adding more features and
increasing functionality as a flexible platform for growth.

eye-grey  Project: Brand Development

As well as designing and developing the website, Spark undertook the complete rebranding of Tony Cant Real Estate’s online and ofine presence including colour management, Google Adwords and search engine marketing.

Project: Google Remarketing  seo-gray

Google Remarketing was deployed to reinforce brand awareness fof visitors to the website and to encourage return visits.

Other Web, Design, Marketing Projects

  • Signage
  • Press Advertising
  • Google Adwords
  • Search Engine Optimisation
  • Brochures Design and Print
  • Business Stationery Design and Print
  • Website Service Arrangement
ProgramerCase Study Tony Cant Real Estate