Insights

Spark Your business with stunning Catalogue design

by Mackey Kandarajah on

In the digital age, a powerful print material – such as a catalogue – remains an essential tool in many businesses’ marketing arsenal. A catalogue helps potential clients better visualise the variety and quality of your products. Unlike digital assets, a stunning catalogue design can serve its business purpose for a long period of time. From standard product catalogues, corporate profile brochures, manuals and more, catalogue designs can bring the spark back into your business.

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Mackey KandarajahSpark Your business with stunning Catalogue design

Digital Marketing Strategy Implementation & Practice

by Mackey Kandarajah on

In terms of digital marketing, many businesses owners say, “I already have a website,” and the conversation ends there. Yes, a website serves as the primary digital touchpoint of a business. But in this crowded, fast-paced digital space, a website needs to cut through the noise to be able to grab the attention of customers. That’s where digital marketing comes in.

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Mackey KandarajahDigital Marketing Strategy Implementation & Practice

Anatomy of an (Ideal) eCommerce Site

by Aimee Bulaong on

Anatomy of an eCommerce Site

We’ve been a little bit busy at HQ this past couple of months working on loads of designs, marketing roll-outs and developments for eCommerce websites.

Whether it’s due to the growing confidence of customers, or due to people becoming more time poor (or both), it’s obvious that more and more of us are shopping online.  By consequence, more small business owners and retailers want to get their products out there to grab a share of this increasing online spending.

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Aimee BulaongAnatomy of an (Ideal) eCommerce Site

8 Digital Life Hacks For Small Biz Owners

by Aimee Bulaong on

As a small business working with other small businesses, we know all too well the day-to-day scenario of a business owner. Often you have to play the role of sales manager, copywriter, accountant, and some days, even cleaner. Small business owners often get stretched out with the multitude of daily tasks that other equally important aspects of their lives take the backseat.

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Aimee Bulaong8 Digital Life Hacks For Small Biz Owners

Top 10 Questions to Ask – Does My Website Need a Shakeup?

by Aimee Bulaong on

Most businesses nowadays already have a website. If you think your website is a finished product, think again. The Internet is evolving at a rapid pace. With customers becoming more savvy purchasers, their expectations likewise become higher over time. Is your current business website still as impressive as it was before? Will new customers still be interested if they see your website? If you’re wondering whether your website needs an update or overhaul, here are top 10 questions to ask:

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Aimee BulaongTop 10 Questions to Ask – Does My Website Need a Shakeup?

What is expected from WordPress 3.6

by Carol Lobo on

WordPress 3.6 which is expected around April 2013, is going to sport some wonderful features. You can expect a sneak preview of the features that are in development stage. These features are briefly explained below:

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Carol LoboWhat is expected from WordPress 3.6

Google Is Prioritising Mobile Optimisation With It’s Latest Update

by Mackey Kandarajah on

 

Google caused a big scramble in the SEO industry when it started sending out notifications to webmasters whose websites were found to be non-optimised for mobile users. The addition of a mobile-friendly label and the incorporation of that signal into the search engine rankings is one of the biggest changes Google has made to its search algorithm.

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Mackey KandarajahGoogle Is Prioritising Mobile Optimisation With It’s Latest Update

What Is Domain Authority? How Much Does It Really Matter?

by Mackey Kandarajah on

What Is Domain Authority? How Much Does It Really Matter?

Domain Authority is a metric that was developed by Moz to predict  how well your website will do in Search Engine Rankings and is something that is difficult to understand. According to the information listed on Moz’s website, they developed a 100 point scale and included factors such as Data from Mozscape web index, link counts, and Mozrank/Moztrust scores.

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Mackey KandarajahWhat Is Domain Authority? How Much Does It Really Matter?

Mobile Web Design: Everything To Get You Started

by Mackey Kandarajah on

Mobile Web Design: Everything To Get You Started

The PC is dying. Every major corporation that was closely associated with the rise of the PC is either having to pivot or has gone out of business. Even corporations considered as untouchable by market forces such as Microsoft or Intel are now struggling to adapt to the mobile first and in many cases, the mobile only era.

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Mackey KandarajahMobile Web Design: Everything To Get You Started