Preference Floors is one of the leading importers and distributors of hardwood and bamboo flooring in Australia. Due to the company’s accelerated growth, Preference Floors sought a partner in 2013 to manage the development, design and delivery of its marketing requirements. Spark have maintained a strong and ongoing relationship with Preference Floors since then.
“They give me the result I want so I can focus on running my business.”
With new product lines being developed and added every year, Spark’s creative team have been working closely with Director Eddie Liu in developing a branding strategy to ensure key positioning of their product range within the Australian marketplace.
The Spark-designed website was first launched in 2013 and updated with all new features in 2014. Spark rebuilt the website again in 2015 to reflect the expanded range of products and deliver a richer and more interactive user experience.
Packaging and Point of Sale
The Spark team takes great pride in supporting Preference Floors in designing their packaging and point-of-sale material. Banners for exhibitions and floor sample stands complete the in-store experience for the end user, creating a strong selling platform for the retailer and ultimately a solid brand foundation for Preference Floors.
Preference Floors aim to be the market leaders in timber and bamboo flooring and Spark continues to be a key ingredient to this strategy. Through our innovative designs and our commitment to bringing the full brand experience in front of their customers, Preference Floors is well on their way to achieving their success story!
Mackey & Carol and their team at Spark Interact were enthusiastic and motivated to deliver our requested outcomes within the framework of time and value. We are Chartered Accountants and have used Spark Interact for our Client's projects. We highly recommend Spark Interact for your digital media advertising and marketing requirements.read more
We contracted Spark Interact to do all our marketing for our Construction Company.They were very accommodating and fantastic to deal with considering we are in different states in Australia. Communication was regular and the end product exceeded our expectations. I highly recommend this company to take care of all your requirements.Thanks Spark.Alliance Building.read more
Spark have produced a high quality, user friendly and intuitive product that has enhanced our capability beyond our wildest expectations. Their attention to detail and customer service is to be commended.read more
I can't recommend Carol and Mackey from Spark Interact highly enough. I'm so happy with the work they have done on my website and have made it so easy for me to update the content. And, they're always there when you need a hand.read more
Great staff & great people for all your Business needs, one stop shop.. Team with Mackey & Carol will sort out all your needs.. Great People for small & large businesses.. Thanks for helping us.. U Automotiveread more