Web Design Sydney

8 Customer Questions That Your Website Needs to Answer

by Carol Lobo on

First impressions are everything when it comes to your website. You’ve got a matter of seconds to convince your visitor to stay on your site. Numerous studies state that within the first 10 seconds of landing on a website a visitor will decide to stay or leave.

So what can you do to make that critical first impression a positive one and encourage visitors to stick around? You can start by using your web design and content to deliver answers to the basic questions people will immediately ask when they land on your site.

Your website needs to cover all the basics, and in a way that makes it as easy as possible for people to find the information they are looking for.

Here are the eight customer questions that your website needs to answer.

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Carol Lobo8 Customer Questions That Your Website Needs to Answer

Website Designers Sydney

by Aimee Bulaong on

Skills to Look for in a Website Designer Sydney

Aside from the web development itself, choosing a website designer can be as hard for the website owner. With so many web dev agencies and freelancers in the industry, picking the perfect fit for your needs is just as challenging.

This is exactly why it pays to be prudent and serious about choosing. Your website will represent your business online, thus, it has to be attractive to drive as many potential customers as possible.

But how exactly do you choose a competent website designer? What are the essential skills to look for?


Since the dawn of web development, HTML has been a critical component of a web designer’s portfolio. For a lot of web dev aspirants, this language serves as the entryway to the realm of web design.

HTML stands for Hypertext Markup Language and is considered the basic foundation of building websites. It’s also one of the most essential languages web designers must learn, and also the first to be learned in schools.

Most website builders these days require a know-how in HTML in order to gain full control over the tools. Your website designer must understand this basic markup language well, even if they don’t use it normally in day-to-day job functions.


CSS, which stands for Cascading Style Sheets, is a close relative of HTML. However, it is more responsible for enhancing the site’s visual appearance. And when it comes to attracting viewers, having eye-catching visuals is key.

This skill is a must-have for any web designer, especially when creating the layout and features of a website. If your designer is good at CSS, you can expect a fresh-looking website with an appealing look that your viewers will trust and like. Combined with HTML, a designer can efficiently build the structure and style based on your requirements.

Good Sense of Design

Having a keen eye on design is vital as far as web design is concerned. It doesn’t stop at knowing which colours blend well together – they should master the standard design principles typography best practices, using images, layout techniques, and so on. Your designer must also know how viewers interact with the aesthetic features so they would be able to evaluate whether it should or should not be incorporated in the site.

Ajax and JavaScript

AJAX enables update of website pages by synchronising data with a web server simultaneously. Commonly used by websites and social networks to date, it makes it possible to update components of a page, without having to reload the whole page.

JavaScript, on the other hand, is an interactive element of a website. Professional web designers are comfortable in working with this programming language, and know well how it interacts with HTML and CSS-based elements of the webpage.

PHP, Perl, ASP, Java, or C++

Website designers don’t need to master each and every programming language available, but it pays to have a good knowledge of these popular options. PHP, along with the rest of the languages listed above, is the leader on the web today, most likely because these are widely used in this field of work and embraced by a strong community.

Mobile Support

The millennium is an era of mobile devices. This is the exact same reason why your website needs to show beautifully in screens of all sizes. Your website designer must take this into account and design your website in such a way that it will display properly and support a wide variety of mobile devices, including laptops, tablets, and smartphones.

How your website looks have impacts your business way more than you imagine. Be sure to select only professional and skilled Creative website designers to make sure the job gets done beautifully and efficiently.


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Aimee BulaongWebsite Designers Sydney

Creative Web Design Sydney

by Aimee Bulaong on

The Importance of Creative Web Design

When you own an online business, having a good web design is crucial. Aside from having all the features your business needs, it has to be aesthetically pleasing and functional. By having a creative web design done by a professional, you’re sure to boost trust and improve user experience as a whole.

When building a website, the best way to go is outsourcing. Using a reputable firm for creative web design Sydney gives yourself an edge over your competitors, capturing the attention of more prospective customers.

A good web design uses the “wow factor” to attract visitors visually. Through the use of excellent graphic design and perfect choice of imagery, you can easily shift your prospects’ attention from your competitors to your site.

So how exactly do you build an online empire through creative web design?

Communicate with your audience effectively.

This is the most important reason why you should invest in quality web design. Sure, your website got loads of information, but are they actually seeing what they’ve been searching for? Your audience can make a judgement in just a matter of seconds and without the information they need, they can easily click out of your website and start navigating in that of your competitors’.

Think about the ‘F’.

By nature, viewers scan websites from left to right and top to bottom. This creates what the experts call an ‘F’ pattern. Your content should precisely follow this pattern, while displaying an effective call to action at the same time. Today, a lot of web development platforms such as WordPress, support content block plugins that allow developers to create a stunning website with all the right functionality.

Images, images, images.

The attention span of a normal individual is task-dependent, but on average, research says it has gone down from 12 to 8 seconds. Imagine how fast and easy a website visitor can jump from one website to another. This is why you have to make those 8 seconds count. And nothing communicates better with your audience than images. Whether it is a photo, diagram, chart, or infographics, images help your branding efforts by improving your ranking in the industry and major search engines. When adding images, work with your web designer to come up with color palettes that best work for your brand. Having a well thought out color scheme will help invoke emotions from people whom you want to connect with.

Word is power.

One of the best ways to get more attention online is by making your key content readable. It should display nicely and flow in a coherent manner. Ideally, you must use only up to 3 font styles for the entire website. Additionally, your fonts should work accordingly with your branding. Make sure to keep on using this in all your marketing materials in the future.

Got a content-heavy website? We strongly recommend using sans-serif for title and serif for bodies of text. Also, never forget to check for grammar and spelling.

Professionalism is key.

A professional-looking website design is one of the vital components of digital marketing. Be sure to work with skilled web and graphic designers that have extensive design backgrounds and have dedicated a relatively good amount of time perfecting their craft.

Outsourcing design work has become the norm for virtually all businesses trying to establish an online presence. Fortunately, it’s often not as pricey as you might expect.

If you’re on the lookout for quality graphic or web design services in Sydney Australia, we’re here to help.  Our expert designers have gained years of experience in building professional custom websites and graphic design work for clients – making us creative web design Sydney experts. We know exactly how to add the ‘wow factor’ your website has been missing. Allow us to help your business grow and maximize its full potential.

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Aimee BulaongCreative Web Design Sydney

Affordable Website Design Sydney Australia

by Kundan on

Affordable Website Design Sydney Australia

If you are in need of an affordable website design Sydney, there are several factors that need to be considered. Every web designer aims to make their clients happy. One ideal way of doing that is to give them affordable but good looking design that can satisfy their unique needs. Here are some tips to help you work with your web designer to produce desired results whilst achieving affordability.

Tip # 1: Your designer needs to know your realistic budget. Just like budgeting for a car, what costs a website is not the surface or how it looks, but rather, what’s “under the hood.” Website design involves setup, creative and building work at the very basic level. Consider the number of resources you can realistically invest and be sure to be upfront with your designer.

Tip # 2: Determine the things you can live without. Any business owner who runs a website is looking to run an e-commerce feature, get unlimited updates, rank top in the search engines and make them financially-free for as long as possible. The thing is, paying only $10 each month won’t give you all of these benefits. To run a website that has all of those can truly be possible.  Many top companies have these but with a significant investment and planning involved.  Consider what stage you are in your business journey, and decide on your priorities to fit your budget.  To start, perhaps you can aim for a basic online presence wherein clients can reach you by email or phone to learn more about your company.

Tip # 3: Prepare and provide all the materials that your web designer may need. Any website designer will definitely appreciate this kind of assistance when offered by their clients who are on a budget. The things that you may need to prepare may include:

  • Images/pictures you want to appear on your site or page;
  • Web pages text or content;
  • Brochure of the company;
  • Images or pictures location (it can be saved on a USB drive, web link or on your PC at home);
  • An idea of how your website would like to look like; and
  • Website links that you wish to be on your website.

You may prepare these ahead of time. This will come in handy for your affordable website design Sydney. By giving the list of things above, you can help your web designer save a lot of time which can make web designing faster and more efficient. These may be simple, yet, can likely lower or decrease the overall cost of your web design project for your business.

Tip # 4: Any changes or features you wish to add or remove needs to be coordinated efficiently with the website designer. Take into account that if you do not do so, it may affect the final cost of the project. In order to make the project smooth-sailing as possible, you need to communicate as often as needed, especially to make any changes. Consolidate and organise all required revisions and ensure both parties fully understand what needs to be done. Both parties need to have the effort to share to quicken to process and maintain affordability when possible.

It is definitely realistic to produce an affordable website design Sydney Australia. All it will take is a combined effort not just from the designer but from the client as well. This can ensure that a good looking website design can be achieved in no time without shelling out too much money. Remember all the tips shared above when you are ready to start to develop your website design with a trusted and reliable agency like Spark Interact. Feel free to contact us and we’ll be more than happy to chat with you more about how you can achieve an affordable website for your business.

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KundanAffordable Website Design Sydney Australia

Joomla Website Design Sydney

by Aimee Bulaong on

Top Ten Must-Have Joomla Extensions

Joomla Website Design Sydney

If you have decided to have a Joomla website or run an existing website on Joomla, you may need to also install some extensions to be able to use more features that are not yet supported by native Joomla. A good example is the sitemap that is required for SEO (Search Engine Optimisation). For lead generation, newsletter subscription is required. To understand the behavior of your traffic, you need to have Google Analytics, and the list goes on. Spark Interact is fully experienced in Joomla Website Design Sydney, and can advise you on getting the most out of your Joomla website. Here are some of the most useful Joomla extensions which you might want to incorporate in your Joomla website.

* CCnewsletter – this offers list management capabilities for your subscribers. The way to get it done is through a simple sign up of a newsletter. The display will know your CSS template yet a bit of tweak may be required if you are aiming for something close to perfect. Features of reporting are not yet available such as sending and testing your own emails, export and import subscribers’ list yet you will not be able to see the number of users who opened or clicked your email.

* Xmap – this can automatically create an element in the sitemap on your website. Each time you delete or add a page, there will be an automatic update.

* JComments – this extension is quite familiar with the Joomla users. This works looks great and works well for most Joomla blog site.

* SimpleCalendar – you may need this when you are looking to post a calendar of events on your site that can be used for trade shows, events or others. The two functions that need to be shown depending on the needs would be the link back to the author and back arrow displayed next to every listing.

* Gtranslate – this gives the user page translation available in 20+ languages. It works well even though it does not translate plugins and modules.

* JCE editor – this is a useful article editor. Other better editors may be offered for Joomla but this one can be used conveniently as it gives users the ability to add links and images. It can be through the use of a drop-down menu or by URL copying.

* MassContent – this is a must if you want to publish or post several articles at the same time or you have the option to publish once every day. Use this extension to publish a news release, blog or static article.

* JoomlaPack – this enables you to have a website backup online. Simply click on the backed-up file and save it right to your hard disk. Backed-up file restoration is not the same as an actual back-up but it offers the same benefit and can be handy when you are used to using it.

* BIGSHOT Google Analytics – this allows Joomla site tracking through website statistics offered by Google Analytics.

* Google Verify – this plugin offered to Joomla websites enable you to verify your site by using the Google webmaster central. The generated codes by Google can be pasted into this plug-in. After that, it gives you the website statistics exactly how Google sees it. This includes your pages, links, coding error and other things you may need.

Whether you are lacking the technical expertise or require to advise with your Joomla website, all you need is to contact Spark Interact! We specialize in all leading website platforms, including Joomla website design. Contact us today!

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Aimee BulaongJoomla Website Design Sydney

Principles of Excellent Website Design

by Kundan on

What You Need to Know about the Principles of Excellent Website Design

One of the first things people ought to know about designing an e-commerce website is that user experience and functionality counts more towards the success of a site as opposed to aesthetics alone. Users decide everything that happens the moment they log on to your website. Hence it makes sense to adopt a user-centred approach when designing a website. After all, there is no point spending any amount of time and money trying to create the most beautiful looking website if it is a pain to use or people do not find it particularly helpful.

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KundanPrinciples of Excellent Website Design